US General Privacy Policy
Effective Date:
Last Revised Date:
1. Introduction
When you visit our sites or share your personal information with us, you agree that we may collect, process, and store it as explained in this Privacy Statement. This Privacy Statement does not cover information collected through our hosted software applications. For that, please see our SaaS Privacy Policy.
2. Information We Collect
kdx collects, processes, and stores information about you when you visit our sites. You may choose to share details such as your name, email address, company, phone number, mailing address, job role, or other information—either to access protected content on our sites or so we can follow up with you after your visit.
kdx or its service providers may automatically collect certain information when you use our sites. This can include your Internet Protocol (IP) address, browser type, Internet service provider (ISP), referring and exit pages, files you view on our site (such as HTML pages or graphics), operating system, date and time stamps, links you click, actions you take while using our sites, services, or emails, and clickstream data. We use this information to understand overall trends and to help manage and improve our site. For details about these technologies and how to manage them, please see our Cookies and Similar Technologies section below.
We may also receive information about you or your organization from other sources—such as publicly available databases, our affiliates, or third parties from whom we purchase data—and combine it with information we already have. This helps us keep our records accurate, expand and analyze our data, identify potential customers, and offer products or services that may interest you. If you share personal information about someone else with us (or if someone shares yours), we will only use that information for the specific purpose it was provided.
3. Sensitive Personal Information
kdx does not knowingly collect sensitive categories of personal information through this site. Sensitive information includes, but is not limited to, health or medical information, financial account details, government-issued identifiers, biometric data, precise geolocation, racial or ethnic origin, religious or philosophical beliefs, political opinions, or information regarding sexual orientation or gender identity.
If you believe you have inadvertently submitted sensitive personal information through our site, please contact us immediately at privacy@discoverkdx.com so that we may take appropriate steps to address it.
4. How We Use Your Information
We use the information we collect about you to:
Provide support you request.
Respond to your inquiries and fulfill requests.
Diagnose technical issues with our sites.
Share information we think may interest you, such as product announcements, newsletters, educational materials, or upcoming events.
Send important administrative updates, such as changes to products, services, or policies.
Understand how our websites and services are used.
Personalize your experience and present products, features, or news tailored to your interests.
Prevent, detect, and investigate fraudulent or illegal activity.
Carry out other purposes described at the time we collect the information.
5. Legal Basis for Processing
kdx processes personal information in accordance with applicable law. Depending on the context, our processing may be based on one or more of the following:
Your consent, such as when you voluntarily provide personal information through our sites or agree to receive communications from us. Where we rely on consent, you may withdraw it at any time by contacting us as described below.
Contractual necessity, where processing is required to respond to your requests, provide support, or fulfill an obligation you have initiated with us.
Legitimate business interests, including operating, maintaining, and improving our sites and services; understanding how our sites are used; combining data from various sources to better understand our audience and identify potential customers; preventing fraud and unauthorized access; and communicating information we believe may be relevant to you.
Legal obligation, where we are required to process or disclose information to comply with applicable laws, regulations, court orders, or government requests.
Vital interests, where processing is necessary to protect the safety or security of any individual.
The specific basis applicable to any processing activity will depend on the nature of the information and the purpose for which it is used.
6. How We Share Your Information
kdx does not share, sell, rent, or trade personal information collected through its sites with third parties for their own promotional purposes, except as described in this Privacy Statement.
We may share information with third-party service providers who are contracted to provide services on our behalf. These services may include cloud infrastructure, marketing communications, or research and analysis. These providers are only permitted to use your personal information as needed to deliver their services to us.
kdx will not share your personal information with third parties outside of our affiliates without your consent, except when we use third parties to help with communications. In those cases, the third parties receive your information only so we can provide those communications.
There may be situations where kdx is required to disclose your personal information without your consent—for example, to comply with court orders, subpoenas, tax authorities, or other legal processes and investigations. We may also disclose information if it is necessary to protect your rights, your safety, or the safety of others, to investigate fraud, or to respond to a government request. Where required and appropriate, we will notify you if we are legally obligated to disclose your personal information.
7. Cookies and Similar Technologies
kdx and its partners use cookies and similar technologies to understand trends, manage the site, track how users move around the site, and collect demographic information about our userbase as a whole. You can control cookies through your browser settings, but please note that disabling them may limit your ability to use certain features or functions on our site.
8. Automated Processing
kdx may use automated tools to process certain information about your visit to our site. For example, we may automatically detect your approximate location based on your IP address or browser settings to direct you to the version of our site most relevant to your region. This processing is purely functional and does not involve any automated decision-making that produces legal or similarly significant effects on you.
kdx does not use automated processing to make consequential decisions about individuals, such as decisions affecting eligibility for products, services, or opportunities.
9. Data Retention
kdx retains personal information for as long as necessary to fulfill the purposes for which it was collected, including to provide services, maintain business records, and comply with our legal obligations. When determining how long to retain personal information, we consider:
The nature and sensitivity of the information and the potential risk of harm from unauthorized use or disclosure.
The purpose for which the information was collected and whether that purpose has been fulfilled.
Whether the information may be needed to establish, exercise, or defend against legal claims, including during any period in which such claims may lawfully be brought.
Any legal, regulatory, or contractual obligations that require us to retain information for a minimum period.
The legitimate operational needs of our business.
When personal information is no longer needed for these purposes, we will delete or anonymize it in accordance with our internal data management practices. Where immediate deletion is not possible (for example, because information is stored in backup systems) we will securely isolate it until deletion is feasible.
10. International Data Transfers
kdx operates in the United States and processes personal information on servers and systems located in the US. However, in the course of our operations, your personal information may be transferred to, stored in, or processed in countries other than your own, including through third-party service providers we engage to support our business. These countries may have data protection laws that differ from, and in some cases may be less protective than, the laws of your home country.
By using our sites or providing personal information to us, you acknowledge that your information may be transferred to and processed in countries outside your jurisdiction. Where such transfers occur, we take reasonable steps to ensure that your personal information receives an appropriate level of protection consistent with this Privacy Statement.
If you have questions about how your information is handled when transferred internationally, please contact us at privacy@discoverkdx.com.
11. Security
kdx uses industry-standard measures to help protect your information. However, no method of transmitting data over the Internet can be guaranteed as completely secure. kdx is not responsible for any interception, interruption, loss, or alteration of information during transmission.
You are responsible for keeping your password, user ID, or any other login credentials secure when accessing protected areas of our sites. To help protect you, kdx may suspend your access, without prior notice, if a potential security breach is suspected. Access to password-protected or secure areas of any kdx site is limited to authorized users only. Unauthorized access is strictly prohibited and may result in criminal prosecution.
12. Your Rights and Choices
Upon request, kdx will let you know if we hold any of your personal information. If your information changes after you register with us, you may access, update, correct, or request deletion of your information at any time. You may also withdraw your consent by sending us a request with your updated details or new preferences. Requests can be sent by email to privacy@discoverkdx.com or by postal mail using the contact information provided below. We will respond within a reasonable timeframe.
If you no longer wish to receive marketing emails from us, you can unsubscribe at any time. Just click the “unsubscribe” link included in our emails or send your request to privacy@discoverkdx.com or by postal mail using the contact information provided below.
If you would like to cancel your account or request that we stop using your information to provide services, please contact your customer success representative.
13. Children’s Privacy
kdx’s sites are not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are under 13, please do not use our sites or provide any personal information to us.
If we become aware that we have inadvertently collected personal information from a child under 13 without appropriate parental consent, we will take prompt steps to delete that information from our records. If you believe we may have collected information from a child under 13, please contact us at privacy@discoverkdx.com.
14. Third-Party Links
Our site may contain links to other sites that are not owned or controlled by kdx, and their privacy practices may be different from ours. Please note that kdx is not responsible for how those sites handle your personal information. We encourage you to be mindful when you leave our site and to read the privacy statements of any site that collects your information, as their policies will apply to the data you provide there. This Privacy Statement applies only to information collected through kdx sites.
15. Contact Us
kdx is committed to resolving any complaints about how we collect or use your personal information. If you have questions or concerns about this policy, please contact us at:
Email: privacy@discoverkdx.com